@Email Marketing

Someone might first come to hear about your email newsletter from one of your promotional efforts and want to learn more about it. How can you help this reader by providing more information about your opt in mailing list and ensure that (s)he becomes a regular subscriber? In other words, what is email marketing? Ways To Build Your Mailing List 1. On a section of your website, provide basic background information of your opt in mailing list. This should include your email list’s name, topic, a brief description of its…read more

In a rapidly evolving medium like the Internet, the only constant is change. With email marketing, you must plan for change and then adapt to it quickly. Email marketing statistics can help you keep track of developments and to stay ahead constantly. Setting Targets and Monitoring Progress Email marketing statistics center around some easily measured metrics to assess progress. The most essential number is your count of people on your list of email addresses. It is a measure of your promotional and marketing efforts. A steady, if slow, growth curve…read more