Insider Guide to Ezine Publishing

If you really are serious about growing your ezine very big, very fast, it is absolutely critical that you have the ability to automate everything related to your list. It will save you time doing the same chores by hand.

More important, it will multiply your sales by four times - or more ! This is because most online shoppers are impulse buyers. Answering their questions, providing information and handling requests instantly - by automating the processes - gratifies them. And boosts your profits.

1. Which parts of your ezine administration can you automate?

The one-word answer - Everything !

This includes

    Your sign-up and unsubscribe requests

    Your ordering system and payment processes

    Your search engine positioning and monitoring

    Your email

    Your online promotions (classified ads, discussion groups, bulletin boards)

    Your ad tracking

    Your affiliate programs

I know it seems overwhelming. But if you do it one small step at a time, before long you'll have an ezine that hums along on auto-pilot.

2. Study your ezine processes and then automate them

The first step is to imagine the process of attracting and signing up a new subscriber. You'll have to

   - promote your ezine

   - offer a method to sign up for your ezine

   - respond to requests with a welcome message

   - promptly deliver the first issue

   - reply to questions and feedback

   - make 'back-end' offers to your readers

   - track responsiveness to various offers

   - handle any request to unsubscribe from your list politely and quickly

In lessons 11 and 12 of Ezine Launch, you'll learn about creating this process using autoresponders and the built-in features of the various online ezine distribution services. With these lessons you can be assured you can run your ezine 'hands-off' - and have time to spend doing more important things.

3. Test before you launch

The purpose of testing your process is to save yourself hours of grief and frustration later, and at the same time offering your customers the best service.

Take your list for a trial run. Imagine yourself as a new subscriber. Put each step of the process through its paces. If something is broken, or unclear, or can be improved - do it. Now. Then test it again.

When you are happy, invite five friends to take a look at what you've created. Watch their actions and emotions. Do they find anything confusing or hard to carry out? Make notes and fix these areas next.

4. Why not set your entire e-business on auto-pilot?

And if you wish to go further and automate every step of your e-business, Corey Rudl shows you exactly how in his brand-new, fully updated "Internet Marketing Secrets Course -version 3.0".

Here's a sample of what you'll find about business automation in this comprehensive 1000+ page two-volume masterpiece:

   Lesson 7 - Harnessing the power of email

   Lesson 8 - Automating with autoresponders

   Lesson 5 - Ordering process automation

   Lesson 9 - Automating search engine submissions and monitoring your ranking

   Lesson 14 - Automatically marketing to Usenet Newsgroups

   Lesson 15 - Using classified ad campaigns to reach customers

   Lesson 20 - Testing, tracking and surveying - Automate your ad tracking

   Lesson 22 - Automating your affiliate program

   Lesson 21 - Competitive intelligence (or automatically monitoring your competition)

As you can see, Corey tells it all. If you are considering starting a business on the Internet or already own one, you want to view his web site... Corey really knows what he is talking about.

He gets over 4 million visitors every year, does over 5.2 million dollars in sales online every year (yes that's $5,200,000), and personally made hundreds of thousands of dollars from his online business...all from his one small office.

He has made a fortune online and he has just developed a new version of his power-packed course that REVEALS all his tips, tricks and techniques for starting a business on the Internet and making a fortune.

Corey Rudl has discussed everything you ever wanted to know about starting a business online... or if you already have a business online, he reveals exactly how to promote it to make a fortune on the Internet. Check it out at http://www.EzineMarketingCenter.com/imc/