Insider Guide to Ezine Publishing

At last - the moment you've been waiting for all along.

You've done the groundwork. You've created an awesome ezine, beautifully formatted, rich in valuable, powerfully written content. You have an expectant subscriber base ready and waiting for your first issue.

Go, give it to 'em. Wait !

Or perhaps not just yet. There are a few more things that go towards making your ezine a supreme masterpiece. Remember, the devil is in the details.

Little drops make an ocean. Get the small issues right and the big ones will fall into place.

1. Small details to make a big impact

As you'll learn with examples from Ezine Launch - Insider Tips, Tricks And Secrets To Creating A Killer Ezine, here are some minor details that make all the difference.

   - Create a compelling SUBJECT line for your ezine (lesson 16.1)

   - Make sure your ezine is free of spelling and grammatical mistakes by proof-reading each issue (pg.126)

   - Checking every link and email address can save you thousands of dollars (lesson 16.6)

   - Find the list distribution service that is most cost effective and best suited to your business (lesson 9.2)

   - Register on the service, define your list's options and insert the content elements (lesson 12.1)

   - If you do it yourself, take care to keep your list private and secure (lesson 9.1)

   - Customize your list. Add unique identifiers to the SUBJECT. Restrict access to archives or subscriber lists. And much moreÉ (lesson 12.2)

2. Do a final proof-reading

Send a copy of the final version to yourself by email. Review it critically one last time for any small glitches.

   - Are all the elements nicely formatted?

   - Do any lines wrap awkwardly?

   - Is the content tightly written, useful, entertaining?

   - Are all the links clickable?

   - Do they work correctly?

   - Are the details about signing up and leaving your list included?

   - Have you provided contact details for feedback?

   - Is the file too large?

This is your last chance to catch and fix mistakes before others do. Watch your creation like a hawk.

When you're happy, get ready and...

Now... PUBLISH

Submit the final draft of your ezine to the distribution program or your own email client.