September 27, 2005

1,012 New Subscribers In 2 Days!

I started a gift giveaway, called "EARLY CHRISTMAS" on Sunday. By Tuesday morning, we had over 1,000 subscribers!

This landing page converts 92% into opt-ins!

"Free" *still* works!

:)

I've had 1103 visits through my tracking link - and 1012 opt-ins!

See it - CLICK HERE

Actually, the conversion rate is higher, since I have a viral element built in, using Tell a Friend PRO.

Now, I'll disclose a 'skew' variable - many of these clicks were from people already on my mailing list, so there was a lower threshold for 'opting in' than a casual visitor.

Still, a 92% opt-in rate is nice to have :)

I read somewhere about a guy who would shoot off an email to Google's web designer whenever the total number of words on the homepage exceeded 50. He's done it only a handful of times in over 3 years.

Less is more.

My landing page has 47 words, not counting the privacy statement!

All success

Dr.Mani